The Indigo Invitational puts some of the most pervasive denim fading myths to the test. This post looks at three myths surrounding wearing and washing raw denim.
The Indigo Invitational Fade Contest is forcing us to re-evaluate some of the most pervasive denim fading myths. In this post, we look at myths that influence what we buy.
In this episode, Jake and I talk about denim care and how to wash jeans. We discuss the pros and cons of never or at least very infrequent washing, as well as the different washing methods we recommend.
Ruedi Karrer aka @swissjeansfreak spends up to one hour a day answering direct messages on Instagram. In this blog post, he answers 10 of the frequently asked questions he gets.
When you wear raw denim for months without washing it, you often wear out the denim much quicker than what you might expect.
After a lot of trial and error, I discovered that I could make my raw denim last longer AND get great fades with this super simple denim care trick.
With raw denim’s spread from niches to masses, several myths about raw denim care have taken hold in the public conscious. As a result, you might be getting really bad advice about how to best take care of your jeans.
This member resource discusses why these 4 raw denim care myths aren’t totally busted: soaking in vinegar, tumble drying, dry cleaning, and the bathtub soak.
When it comes to raw denim care, there’s no shortage of false assumptions and myths. In this member resource, I bust three of the most common ones; freezing your jeans, washing them in the ocean, and waiting six months before you wash.
This article is the last in the series about buying jeans. Learn how you can extend the time you can enjoy your jeans, save money, and lower your environmental footprint. All by repairing your jeans!
How we wash our jeans sometimes feels like a complicated form of art. If selling jeans is part of your job but don’t provide the right washing guidance, you can get in serious trouble.
The two step-by-step washing guides and the ‘‘3-question tool for better jeans washing guidance’ in this article will help you determine what kind of washing advice your customers need.