Back in November, Wouter Munnichs and I visited Soorty’s NASDA innovation lab in Turkey to recreate our own worn-in jeans in the most sustainable way possible.
More recently published content
So many great things have happened in 2019. Here’s a review of five highlights of my year, plus the most popular blog posts and an Instagram best nine.
Self Edge is an authority in the raw denim scene. Here’s the Q&A I did with founder Kiya Babzani for the article I wrote for Sportswear International.
We all might know a thing or two about fading denim, but most of us need a little work when it comes to photographing our fades.
Rivet & Hide is one of the world’s finest ‘rare denim’ retailers. Here’s the Q&A I did with co-founder Danny Hodgson as part of the research for the ‘top 10 denim stores’ article I wrote for issue #289 of Sportswear International.
Have you noticed how the colour of your jeans changes as you wear and wash them? It’s called ‘fading’—and it’s because of how denim is dyed that it happens.
When you’re selling jeans, you’re selling history! That’s why it’s crucial to know at least the key facts of the history of jeans when you work with denim and jeans. And that’s what this blog post teaches.
What is selvedge denim? Why is it more expensive than normal denim? Is it worth it? And is selvedge denim better? This video guide gives you the answers.
In this episode, Jake and I talk about denim care and how to wash jeans. We discuss the pros and cons of never or at least very infrequent washing, as well as the different washing methods we recommend.
This week on the podcast, Jake talks to Kyle Robinson aka Rocktransformed (formerly ‘Cold Summer’).
Kyle shares what learned during the year he was working for The Flat Head in Japan.
This week on the podcast, Jake and I talk to Mike Falkner from Wild Frontier Goods about what it’s like moving to Japan for denim.
In this episode of the podcast, Jake talk to Mike from Indigoshrimp about the changes we’re currently seeing in the heritage style industry, specifically in Japan.
In this episode of The Denim & Boots Podcast, Thomas talk to Pete and Tony from Tellason about choosing ‘made in Japan’ denim after White Oak closed.
This second episode in the series about how jeans are made teaches the cutting and sewing steps of making jeans, and discusses the 3 most debated aspects of sewing jeans.
This final episode of my “how denim is made” series discusses how the two kinds of fabric finishes impact the way denim looks and behaves. The trick is to use this knowledge to your advance a make it part of the story you tell.
This is the first of five episodes in the series about of how denim is made. You’ll discover what cotton is and how you can use this knowledge to tell better stories when you’re selling jeans.
This article explores what it takes to design a pair of jeans, and the three stages denim designers go through to do so.
You’ll learn how the design influences all aspects of the garment; how it looks, how it feels on the body, how it wears and fades. The design also differentiates one maker’s from another’s.
In this fourth episode in the series about how denim is made, you’ll learn how denim is woven and why denimheads prefer shuttle-loomed denim.
This last episode in the series about how jeans are made discusses pre-washing; how it started, how it’s done, and what it will look like in the future.
Storytelling is a great way to get your customer excited about what you’re selling and to demonstrate your competency. The hard part is not telling the story, it’s how you tie it together with the specific features and benefits of what you’re selling. That’s what this article helps you do.
Lukas aka @dry_luke is a super down-to-earth German denimhead with a passion for Benzak jeans and Omega Speedmasters, and an unconventional profession.
Business of denim
The Osaka Five are the pioneers of Japanese and heritage denim; they laid the foundation for an internationally renowned industry. This is their story.
2018 has been a hell of a year for me. Wrapping it up, I take a look back at 5 highlights of the year, and reflect on what I’m going to do in 2019.
Continuing my series about global denim destinations that’re worth travelling to, this review takes a closer at Standard & Strange in Oakland.
Although the internet has made learning easier than ever, we’re still drawn to knowledge on paper. We somehow trust printed knowledge a little more; maybe because it’s harder or maybe because it’s more prestigious?
If you want knowledge about denim on paper, these are some of my favourite denim books that I think every denimhead should read; books that inspired me and helped me write Blue Blooded.