It’s January, and that means trade show season is here.

A must-visit for me is Selvedge Run in Berlin. I’m pretty sure I’ve been to every edition of the show since the first show back in July 2015.

From the first location in Schöneweide far out of the city to the Kulturbrauerei in Prenzlauer Berg and now the massive Messe expo centre. It’s been really interesting to witness how the show has evolved, and I’m curious to see what will happen next.

At the most recent show in July last year, I’d brought a camera and lined up a bunch of interviews with people like Alex from Iron Heart, Ben from Clobber Calm and Ruedi the Swiss Jeans Freak.

And there was one question I asked all of them: why do you visit Selvedge Run? What makes it special? Watch the video above to find out why.

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Author

Hi, my name is Thomas, I'm a storyteller. I started Denimhunters in 2011. Today, I help companies in the denim industry market themselves with stories that excite, engage and convert customers.

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