It’s tough to keep up with the constant evolution of denim. This blog post guides you through 27 of the most important recent denim innovations.
This beginner’s guide provides a complete overview of how denim is made, along with links to in-depth member resources about each of the five production stages.
This is the first of five episodes in the series about of how denim is made. You’ll discover what cotton is and how you can use this knowledge to tell better stories when you’re selling jeans.
Jeans retail is a competitive business. One way for retailers to get ahead of competitors is by knowing more about the products their selling. This article answers 4 jeans FAQs often heard in retail.
The world of denim has its own specialised language with technical terms that is expected to be mastered by anyone working in the business.
This denim glossary explains in the simplest way possible 22 of the most commonly used terms.