Collector, style enthusiast and new guest blogger here at Denimhunters, Will Varnam aka @rugged_style, examines the influence of vintage military design on heritage menswear and the huge impact it’s had.
Levi’s. Lee and Wrangler invented the modern conception of jeans. Over a span of more than 100 years, each inspired a boom in denim as the definitive clothing of youth, leisure and fashion.
Learn why the ‘Made in London’ tag is so important to London-based Blackhorse Lane Ateliers and discover how it forms part of their brand values.
Selling perfect jeans is a form of art. I talk to Peter and Christopher from Meadow about how they (very successfully) help their customers find jeans they’ll be happy with.