Shawn aka @selvedgewings is a Blue Blooded Instagrammer who almost felt keeping his feed updated was a part-time job at one point. Luckily, he didn’t quit!
Blue Blooded Instagrammer, Edd aka @eddenim got into the raw denim scene when he was looking for well-fitting jeans. Here’s his story.
During the Bluezone show in January, Ruedi Karrer aka the Swiss Jeans Freak from the Jeans Museum and I walked through our collab denim exhibition, which highlighted how denim’s past has inspired innovation.
This blog post launches a new series where I profile denimheads’ favourite brands. I’ll look at the brand’s philosophy; what it is that makes it unique; and why customers become loyal fans.
At the most recent edition of the Selvedge Run trade show in Berlin, I asked a handful of guys why they go to the show and what makes it special.
2018 has been a hell of a year for me. Wrapping it up, I take a look back at 5 highlights of the year, and reflect on what I’m going to do in 2019.
Iron Heart is not like most denim brands. It’s traditional but at the same time modern. It’s super heavy yet comfortable. And it’s got some of the most loyal fans in the world of denim, the #ironheartarmy. I’ve talked to 22 of them to find what it is that makes the brand special.
In this week’s Q&A with a ‘Blue Blooded’ Instagrammer, you’ll meet Berlin’s @fort_box_ who has made on-his-way-out-of-the-door-with-coffee-and-denim pics his signature.
In this third instalment of the blue bloods series, you’ll learn the story behind vinyl66’s Instagram feed, and how those drool-worthy pictures are made.
The Low Down on Denim in Vienna becomes the first international Iron Heart Store. I’ve talked to the founder of The Low Down, Martin Novak, as well as Iron Heart’s Giles Padmore how it all came about, and why Vienna is the perfect location for an Iron Heart store.