If you’re into fades (like me), you might have noticed the Indigo Invitational on Instagram and Facebook. But do you know what it is? I didn’t, so I got in touch with the guy behind the new fade competitions to ask him a bunch of questions.
After a busy week that ended with the Indigofera party in Stockholm, here’s curated selection of fades, boots and people I’ve saved on Instagram since #7.
The weekend is just around the corner and to get you off to a good start, here are some highlights of fades, jackets and boots that I’ve seen on Instagram.
“I was just kind of a lurker for a while. Then I thought I’d start contributing a bit to the community. From there, it turned into a fun blog of sorts where I could track my own style evolution.”
In this episode, Jake and I are joined by Ben Woodhouse aka @clobbercalm. We talk about Ben closing his store and what he’s up to next, which leads us to a discussion about online vs. brick and mortar retail.
Shawn aka @selvedgewings is a Blue Blooded Instagrammer who almost felt keeping his feed updated was a part-time job at one point. Luckily, he didn’t quit!
Kiya Babzani and his wife Demitra were some of the first to bring Japanese denim to the US. Before the store opened in 2006, Kiya visited a number of Japanese brands and got the exclusive rights on sales in the United States.
“Some were just confused,” he recalls. “They said, ‘But you have Levi’s in America. Why do you want what we make?’”
It’s no longer fashion faux pas to wear ‘double denim,’ and trucker denim jackets are getting a much-deserved revival. Five retailers list their favourites Type III jackets.
With raw denim’s spread from niches to masses, several myths about raw denim care have taken hold in the public conscious. As a result, you might be getting really bad advice about how to best take care of your jeans.
This member resource discusses why these 4 raw denim care myths aren’t totally busted: soaking in vinegar, tumble drying, dry cleaning, and the bathtub soak.